Google Reviews Responder

Slug: ai-google-reviews-responder · Category: Reputation Management · Provisioning: Requires AgentLane staff approval

Automatically analyzes and drafts empathetic, professional responses to Google customer reviews. This is the widest-applicable agent in the catalog — responding to Google reviews is genuinely industry-agnostic, so any business with a Google Business Profile is an honest fit, not an aspirational tag.

Required credentials

Provider	Used for
`anthropic`	Drafts the reply
`postgres`	Legacy, unused. No step in this flow reads or writes Postgres — see the note below.

Notably, this is the only catalog agent that doesn’t need cal_com or resend — it doesn’t book anything or send an outbound email, it only drafts a reply.

Which AI actually runs this: AgentLane’s own managed Google Gemini models on Vertex AI. No Anthropic or OpenAI key is read for inference. The anthropic row above is a legacy credential requirement kept so existing rows and portal chips keep working — it is never checked before provisioning. See AI Models & Credits.

postgres is not used either. No catalog flow contains a Postgres step, so this agent writes nothing to a database of yours. The requirement is declared for historical reasons and is skipped before provisioning.

Industry fit

Aesthetics & Beauty, Dental, Home Services, Legal, Real Estate, Accounting, Insurance, Healthcare, Construction, Solar, Recruitment, Hotels, Automotive, Education, Restaurants, Veterinary, Fitness, Retail & E-commerce.

How to deploy

Request it the same way as every other agent — see Deploy your first agent for the request-dialog walkthrough. Your request goes to AgentLane staff for approval first.

Sample conversation flow

A review arrives on the agent’s webhook. The agent drafts a reply and hands the draft back to your own systems — it never contacts Google:


Webhook (new review) ──► Look up client config ──► Draft reply (Gemini) ──► Clean reply (code)
                                                                                    │
                                                                                    ▼
                                                             Hand the draft to your webhook

Nothing is posted to Google. The agent has no Google Business Profile connection and makes no Google API call at any point — the review text arrives in the webhook body you send it, and the finished draft is delivered back to your agency’s registered webhook endpoint as a google_review.reply_drafted event with the reply in a draftReply field. Publishing it is your system’s decision, after a human has read it.

If your agency has not registered an outbound webhook endpoint (Dashboard → Settings → Webhooks), the drafted reply has nowhere to go and the run completes having delivered nothing. Register an endpoint before you sell this agent to a client.